The construction industry is competitive, and landing consistent, high-quality projects isn’t always easy. Many contractors make simple mistakes that cost them jobs without even realizing it. If you’ve been struggling to get more work, it might not be because of a lack of demand—but rather, a few common missteps. Here are five mistakes contractors often make when trying to get more jobs and how you can fix them.
1. Relying Only on Word of Mouth
Why It’s a Mistake:
Word of mouth is great, but it limits your reach. If you only depend on referrals, you’re waiting for business instead of going out and getting it.
How to Fix It:
Expand your marketing efforts. Use platforms like Pr1mus to connect with builders, developers, and homeowners actively looking for contractors. Set up a professional profile showcasing your work and start networking beyond your existing client base.
2. Ignoring Online Presence
Why It’s a Mistake:
If a potential client searches for your business and finds nothing (or an outdated Facebook page), they’ll move on to someone else.
How to Fix It:
• Keep your Pr1mus profile updated with photos, reviews, and completed projects.
• Make sure your website (if you have one) is professional and includes contact info.
• Stay active on LinkedIn, Facebook, or Instagram to showcase your recent work.
3. Bidding Too Low or Too High
Why It’s a Mistake:
Some contractors try to undercut competition by bidding too low, which can lead to poor profits or cutting corners. Others bid too high and scare clients away.
How to Fix It:
• Research industry-standard pricing in your area.
• Showcase why your pricing is worth it—highlight experience, materials, and quality of work.
• Build trust by being transparent about costs in your proposals.
4. Failing to Follow Up
Why It’s a Mistake:
Many contractors send a bid and never check back. A lot of business is lost simply because the follow-up never happens.
How to Fix It:
• Set a reminder to follow up within 48 hours after submitting a bid.
• If you don’t hear back, check in again in one week.
• Use Pr1mus messaging to stay in touch with builders and developers—you never know when a project might open up.
5. Not Networking with the Right People
Why It’s a Mistake:
Many contractors only connect with other contractors when they should be building relationships with builders, developers, property managers, and architects—the people who hand out work.
How to Fix It:
• Get on Pr1mus, where top builders and developers are looking for contractors.
• Engage in networking events, online groups, and industry meetups.
• Focus on long-term relationships instead of one-off projects.
Final Thoughts
The key to landing more jobs isn’t just about working harder—it’s about working smarter. By avoiding these common mistakes and using platforms like Pr1mus to build real connections, you’ll set yourself apart from the competition and secure more high-quality projects.
Ready to take your contracting business to the next level?
Sign up for Pr1mus today and start making the right connections!
